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This is an excerpt from my book “Process II”

One of the most common things people say, when they don’t do something is that they “didn’t have time.” This is not true. A more accurate thing to say would be they “didn’t use their time wisely” or that they “didn’t choose to do it.” There is no shortage of time. Everyone is blessed with the same 24 hours every day.

We all have all the time we need to do anything that is important to us. It is simply a matter of choices and planning which determines how the time is spent. I am going to provide you with some planning ideas in this little book, but the choices portion has to come from inside of you and is ultimately connected to what you value. A simple way to understand the time you have available is to discover what I call your disposable time. Disposable time is time in which you can decide how you are going to use it.

There are 168 hours in a week. This is not your disposable time, because you cannot reasonably choose day to day how you will use all of this time. For example most everyone has to work in a job (especially when they are just starting their referral marketing business) and everyone has to sleep. So the first thing to consider is how much time are you required to be on your job and how many hours do you need to sleep per night to be healthy and productive? Let’s assume that you work 40 hours per week and you need to sleep eight hours per night (this means you sleep 56 hours per week). This means that in general, 96 hours per week are not in your disposable time. This leaves you with 72 hours where you choose what to do. This would be the time that you freely decide how to spend. I know you have other responsibilities, people (family) who need your time, as well as basic needs to attend to such as hygiene and eating, but be very clear that all of these are things where you have some power of decision.

The key to building a successful business is to consistently allocate time, and the best minimum number would be about 10 hours per week. Can you develop a business in five hours a week? Yes, but it is much better to set aside at least ten hours per week to grow your long term business. As you can see, there is plenty of time available to you. You simply have to choose to use some of this time to build your business instead. The good news is that with modern information technology it has never been easier to utilize time in building your business. Email, social networking, texting, and mobile phones allow you to work your business effectively at most any hour of the day, so it is simply a matter of dedicating the time that works for you.


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